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Chapter: Persuasion: So Easily Fooled (NOBA)
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By Robert V. Levine, California State University, Fresno. This module introduces several major principles in the process of persuasion. It offers an overview of the different paths to persuasion. It then describes how mindless processing makes us vulnerable to undesirable persuasion and some of the “tricks” that may be used against us.

Subject:
Psychology
Material Type:
Lecture Notes
Reading
Author:
Maura Krestar
Date Added:
05/20/2021
Logistical and Transportation Planning Methods, Fall 2006
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Quantitative techniques of operations research with emphasis on applications in transportation systems analysis (urban, air, ocean, highway, and pickup and delivery systems) and in the planning and design of logistically oriented urban service systems (e.g., fire and police departments, emergency medical services, and emergency repair services). Unified study of functions of random variables, geometrical probability, multi-server queuing theory, spatial location theory, network analysis and graph theory, and relevant methods of simulation. Computer exercises and discussions of implementation difficulties.

Subject:
Business
Management
Material Type:
Full Course
Provider:
MIT
Provider Set:
MIT OpenCourseWare
Author:
Larson, Richard
Date Added:
01/01/2006
Precision Machine Design, Fall 2001
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Intensive coverage of precision engineering theory, heuristics, and applications pertaining to the design of systems ranging from consumer products to machine tools. Topics covered include: economics, project management, and design philosophy; principles of accuracy, repeatability, and resolution; error budgeting; sensors; sensor mounting; systems design; bearings; actuators and transmissions; system integration driven by functional requirements and operating physics. Emphasis on developing creative designs which are optimized by analytical techniques applied via spreadsheets. Many real-world examples are given, and classwork and tests are based on mini-design problems. From the course home page: This is a projects course with lectures consisting of design teams presenting their work and the class helping to develop solutions; thereby everyone learning from everyone's projects.

Subject:
Economics
Language, Philosophy, and Culture
Philosophy
Social and Behavioral Sciences
Material Type:
Full Course
Provider:
MIT
Provider Set:
MIT OpenCourseWare
Author:
Slocum, Alexander H.
Date Added:
01/01/2001
Sample Lecture Notes: Thinking (MIT Open Courseware)
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How do we make decisions about the situations we experience every day? In this session, we'll use brain teasers and word problems to highlight some of the mechanisms that drive human thinking — e.g. functional fixedness, heuristics, and framing. The lecture also touches briefly on the role of the brain's frontal lobes in problem solving and emotions.

Subject:
Psychology
Social and Behavioral Sciences
Material Type:
Lecture Notes
Author:
MIT OpenCourseware
John Gabrieli
Date Added:
05/22/2021
System Optimization and Analysis for Manufacturing, Summer 2003
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Introduction to mathematical modeling, optimization, and simulation, as applied to manufacturing. Specific methods include linear programming, network flow problems, integer and nonlinear programming, discrete-event simulation, heuristics and computer applications for manufacturing processes and systems. Restricted to Leaders for Manufacturing students. One objective of 15.066J is to introduce modeling, optimization and simulation, as it applies to the study and analysis of manufacturing systems for decision support. The introduction of optimization models and algorithms provide a framework to think about a wide range of issues that arise in manufacturing systems. The second objective is to expose students to a wide range of applications for these methods and models, and to integrate this material with their introduction to operations management.

Subject:
Business
Career and Technical Education
Manufacturing
Material Type:
Full Course
Provider:
MIT
Provider Set:
MIT OpenCourseWare
Author:
Gallien, JĚŠrĚŠmie
Date Added:
01/01/2003