This open textbook supports the learning outcomes of Fanshawe College’s Advanced Professional Communications curriculum (COMM 6019). This resource is designed to guide college students in advancing their existing skills in communication by using a principled approach to business communication for managerial and leadership success in the modern workplace.

An introductory textbook in business that covers a variety of topics: The Foundation of Business, Economics and Business, Ethics and Social Responsibility, Business in a Global Environment, Forms of Business Ownership, Entrepreneurship: Starting a Business, and E-commerce.

This open textbook is designed in 12 chapters featuring a spectrum of current and relevant Canadian business communication topics. In chapters 2 to 12 of this open textbook you will be introduced to three business professionals in three different disciplines. Each of these professionals encounters communications successes and challenges in their everyday work, and their stories will be featured as reflection guidance through the textbook. In addition, each chapter will provide learning outcomes, a list of chapter topics (Chapter Preview), “Check your Knowledge” quizzes, a chapter glossary, and additional resources.

An introductory textbook in business that covers a variety of topics: The Foundation of Business, Economics and Business, Ethics and Social Responsibility, Business in a Global Environment, Forms of Business Ownership, Entrepreneurship: Starting a Business, Management and Leadership, Structuring Organizations, Operations Management, Motivating Employees, Management Human Resources, Union/Management Issues, Marketing: Providing Value, Accounting and Financial Information, and Personal Finances.

An introductory textbook in business that covers a variety of topics: The Foundation of Business, Ethics and Social Responsibility, Business in a Global Environment, Forms of Business Ownership, Entrepreneurship: Starting a Business, Management and Leadership, Structuring Organizations, Operations Management, Management Human Resources.